Super Bowl Ads Aim for the Heart to Hit the WalletCompanies continue to use the Super Bowl platform to promote humanitarian causes either initiated or supported by their brands. It’s a type of marketing that promotes feelings over facts.
from NYT > Sports http://ift.tt/2… Read MoreFront Burner: A Cocktail That Goes for the GoldThe golden torch, from Cote, celebrates the Winter Olympics in Pyeongchang, South Korea.
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… Read MoreNBC’s Super Bowl Win (Everyone Knows About the Olympics Now, Right?)The game had everything a network could want — including a large audience. NBC tried to take advantage with some promotions for the coming Winter Games.
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… Read MoreLarry Nassar Is Sentenced to Another 40 to 125 Years in PrisonThe Michigan circuit court judge said the number of women and girls who had come forward to accuse Dr. Nassar of sexual abuse had risen to 265.
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… Read MoreFor Eagles’ Carson Wentz, an Imperfect Super Bowl MomentA knee injury ended Carson Wentz’s before the playoffs began, but his coaches and teammates say his engagement and leadership never waned.
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