Tennis Promotion 101, By The Delray Beach Open

By Randy Walker @TennisPublisher   The Delray Beach Open ATP Tour event provides some excellent marketing and promotional ideas for tennis and perhaps other sports events can mimic. The event has been staged in Delray Beach since 1999 and is owned and operated by the Baron family, father Mark serving as tournament director with his [...]

from World Tennis Magazine https://ift.tt/2UTcHAC