China wants to have 300 million winter sports fans by the time it hosts the 2022 Olympics. The N.H.L. wants to build its Asian fan base. The two missions converged this past week.
from NYT > Sports https://ift.tt/2QE2ROJ
Tuesday, September 18, 2018
The N.H.L., Seeking Fans in China, Calls In the Great One
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