The big weekend, which includes Atlético Madrid versus Real Madrid and Manchester United versus Arsenal, is a chance for four European leagues to battle globally for fans and sponsors.
from NYT > Sports http://ift.tt/2eKJRi5
Thursday, November 17, 2016
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» On Soccer: On Rivalry Weekend in Europe, the Real Battle Is for Viewers Elsewhere
On Soccer: On Rivalry Weekend in Europe, the Real Battle Is for Viewers Elsewhere
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