As Ratings Plummet, N.F.L. Considers Reducing Ads and Length of Games

N.F.L. Commissioner Roger Goodell said the league was looking at several options to shorten game broadcasts, including trimming advertising and speeding up video reviews by officials.

from NYT > Sports http://www.nytimes.com/2016/11/11/sports/football/nfl-tv-ratings-shorter-games-fewer-commercials.html?partner=rss&emc=rss